360o DIGITAL MARKETING SERVICES
It’s the bottom line that matters
OUR SERVICES
Novogrowth provides the full spectrum of digital marketing services, including performance marketing, content marketing & SEO, Social Media marketing and email marketing. This service range covers every possible customer acquisition channel.
PERFORMANCE
MARKETING
Performance marketing includes the design, implementation and measurement of the results of ads at any digital medium, such as Google Ads, Social Media Ads, banners, etc.
SEO & CONTENT
MARKETING
Today Google's algorithm evaluates the strength of a website in a way that resembles the human brain. As a result, there is no room anymore for the old tricks. SEO equals quality and targeted content.
SOCIAL MEDIA
MARKETING
The landscape of Social Media keeps evolving, but the audience of many businesses is always there. Social Media marketing derives value, by targeting potential customers at the right time and place.
EMAIL
MARKETING
Successful email marketing demands a well planned email acquisition tactic and each and every newsletter must provide value to its recipient. It takes much effort to build a mailing list, but it can be decimated after a couple of emails.
DIGITAL MARKETING AS A SALES CHANNEL
Digital marketing is not an expense that is “necessary to have”. It must bring money in. When the income is greater than the expense, then digital marketing is acceptable. When it exploits the opportunities to its maximum and achieves the highest possible return on investment, then it is actually successful. The correct mindset is to allocate the digital marketing among the sales channels and not among the expenses.
Just as every traditional sales channel, the potential customer in the online world must pass through the awareness and the consideration phase, before becoming a paying customer. The role of digital marketing is to create solid sales funnels and optimize the effectiveness of each stage.
HOW WE DO IT
No marketing tactic can reach its potential, unless it’s part of an overall strategy.
Novogrowth first studies and gains a deep understanding of the business and the competition landscape and then decides on a mixture of tactics, which constitute the strategy. The way to achieve this is the INTEGRATED BUSINESS GROWTH MASTERPLAN®, which is a model developed by Novogrowth, in order to unlock the full growth potential of a business.
Monitoring the income and relevant expenses on a monthly basis and fine tuning the strategy is an integral part of the process.
WHAT YOUR BUSINESS HAS TO GAIN
Customers, growth and of course money. Because it’s always the bottom line that matters.
We are business people, not marketers. We can understand your business, your pain points and your potential. Our job is to reveal unexploited opportunities, save your budget by ending unfulfilling activities, bring in new customers and help you retain your existing clientele.
Let’s discuss.
